Andreas Engel - BizDev & Marketing Consulting
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Monday, December 18, 2006
  Innovation Counts: Social YoUser Networks on Top of 2006 Google Zeitgeist
Well, Google is the leader in search overall and guarantees for innovation, but with focusing on one or two products it's a lot easier to innovate and to compete and the upstarts have beaten Google and of course Yahoo in some of the hottest topics on the Web: Blogging, video sharing, social networking.

Google.com Zeitgeist 2006- Top Searches
1. bebo, 2. myspace, 3. world cup, 4. metacafe, 5. radioblog, 6. wikipedia, 7. video, 8. rebelde, 9. mininova, 10. wiki

To take advantage of the business opportunities in 2007 a transformation of the traditional creative and business processes enabled by digital technology has to take place to create solid online communications, to serve the community with outstanding services, to ensure further developments and last but not least to hook in some of the best social turntables are some reasons.

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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

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