Because iCan!
|
andreasengel.com
|
RSS Reader Trends among Tech-Savvy Users
Read/WriteWeb recently conducted a poll among their readers about RSS-Reader usage reflecting the trend among tech-savvy users (extract):
| July 2007 | January 2007 | Change |
| Web-based (e.g. Bloglines, Google Reader, Rojo) | 59% | 52% | + 7% |
| Desktop (e.g. FeedDemon, NetNewsWire) | 13% | 19% | - 6% |
| Start Page (Pageflakes, Netvibes, etc) | 16% | 14% (+ 2%)* | no change |
The big winners are browser-based RSS-readers and even
start-pages became more coveted than desktop-readers.
Since I'm on Google (3 years ago) I'm moving more and more applications online making extensively use of Google services such as Gmail and Google Reader. The fact is that
Firefox has become my most coveted application and since the introduction of
Google Gears it's even possible to download
RSS-Feeds via the
Google Reader making them available offline and synchronizing them the while going online again. Cool!
Experience showed that a centralization on behalf of a user simplifies the personal information management process, thus browser-based RSS-readers and start-pages can really improve one's digital lifestyle.
Browser-based RSS-readers centralize and store information and information history across several website feeds for users and extend reach for distributers.
Personalized start-pages are frequently used as an information resource and a preferred place to personalize trust worth and up-to-date news and services.
Web-based applications make collaboration easy for users and reduce maintenance costs for suppliers.
Labels: markets, rss, trend, web2.0
Increasing Demand for Online Video and Rich Media Advertising
The latest report from
PointTopic shows that the world broadband closes in on 300 million subscribers in Q1/2007 with the top 10 broadband nations holding three quarters of the world broadband subscriptions (USA 60,362,830; China 56,258,499; Japan 26,533,000; Germany 16,142,750; France 15,304,900; South Korea 14,102,888; UK 13,953,000; Italy 9,348,250; Canada 8,010,139; Spain 7,185,932) and with the number of broadband subscribers within the
OECD increasing by 26% during 2006 further growth is for sure.
Accessing the Internet at high speeds has several positive effects on Internet usage resulting in higher connectivity and new sorts of services.
Clickz News reports that 'advertising online will nearly double by 2011 and broadband adoption will increase demand for video and rich media advertising':
"The major source of growth in the Internet area is from advertising budgets being moved from traditional to online media," said Karsten Weide, program director, Digital Marketplace: New Media and Entertainment at IDC. "At the biggest risk are newspapers and broadcast television; every single traditional media will lose revenue to online advertising."
I think the more we zap TV ads, the more important it becomes for
brands to integrate products and services into the video programming and deliver an emotional outstanding experience for the audiences.
Video has become one of the strongest growing fields on the Web -
Google Video Search recently gave its strategy a new direction towards a more comprehensive video search engine differentiating itself from YouTube incorporating more popular Web video sites.
Finding even fancy videos far beyond the mainstream Searchable sites include Yahoo! Video, MySpace, Vimeo, Veoh, AOL Video, Revver, Guba, YouTube, Google Video and more, which make it the most comprehensive video search engine providing best coverage far beyond 50% of the current free online video market making even fancy videos findable without swapping the search engine. Further expansions could include
this list of video sites.
A frame on top of the page displaying the video search field including related items and the search result item page below represent the new item page.
With a current
Web video market share of 45% YouTube dominates the Online Video market with an attractive user audience loving Internet-based clips and videos they can view, listen, interact with and participate when, what and how they want.
YouTube experiments with its embeddable player version displaying related videos. It might have the potential to increase the number of delivered web videos with several viral options at the end of the video.
New embeddable YouTube player with several viral optionsAs the
market dynamics and
content delivery systems change a user doesn't have to care about video standards any more, just upload a film and the website does the rest for one -
Blogger in Draft recently got a new video upload feature. More:
Labels: advertising, branding, markets, trend
Quick Look at the Q4 2006 American CSI, eCommerce Sector
The
American Customer Satisfaction Index (ACSI) is a highly respected economic indicator developed to show how satisfied consumers are with products and services. For the sector
eCommerce, that contains the following industries: auctions, brokerage, retail, travel it's released once a year in February. Here some excerpts from
Q4 2006:
'The American Customer Satisfaction Index (ACSI) continues its upward climb. For the fourth quarter of 2006, the Index reaches a new record high of 74.9 - an improvement of 0.7% over the previous quarter.'
'American consumers continue to spend money as if there is no tomorrow.'
'Amazon.com and Barnesandnoble.com continue to be among the highest scoring companies in the ACSI, regardless of industry, at 87 and 88 respectively.'
'eBay continues to lead among auction websites, although the company drops (insignificantly) this quarter, down 1% to 80.'
'Brokerage is up 3% from a year ago to 78.'
'Travel websites lose ground this quarter, dropping 1% to 76.'
Q4 2004:
Labels: ecommerce, markets, trend
Polishing Screenshots in a Modern 2.0 Style with Gimp
I just discovered a great plugin for
Gimp on
EverDusk and with my French intuition I managed to follow the
installation and execution instructions. It takes a minute to render the screenshot, but the result is worth it: Screenshot with style.
Installation and execution in English under Windows:
- Download the script and save it in Gimp's scripts folder: Programs/GIMP-2.0/share/gimp/2.0/scripts
- Restart Gimp and acquire a screenshot
- Find the plugin under Xtns/Script-Fu/Screenshot with style
- Modify the parameters according to your taste and render the screenshot, voila!
Labels: gimp, presentation, trend, web2.0
YouTube's Rewarding Creativity soon
The new Me-, My-, You-sites give control to the user and benefit from a word-of-mouth spreading through blogs and social networking resulting in an explosive growth. Competition has now generated new models to capitalize on knowledge and popularity: Sharing (ad)revenue.
As the
BBC reports:
'YouTube founder Chad Hurley confirmed to the BBC that his team was working on a revenue-sharing mechanism that would "reward creativity".'
Shaping a business model based on the idea of a community means to balance the divergent interests of users, artists, the entertainment industry and technology.
I think that sharing (ad)revenue is a good way to keep communities going. Producing a good video as well as a good site means a lot of work and should be honored.
To take advantage of the business opportunities in media and entertainment industries a transformation of the traditional creative and business processes enabled by digital technology has to take place to create solid online communications, to serve the
community with outstanding services, to ensure further developments and last but not least to hook in some of the best social turntables are some reasons.
Labels: lifestyle, markets, trend, youtube
Design and YoUser-centric Innovation

The ability to anticipate YoUser needs and to think outside the box are key factors to focus on YoUser-centric innovation with a core competence in creativity and new forms of innovation driving it forward based on an intimate understanding of
YoUser culture.
Design and innovation can actually reshape an entire brand or the
marketplace in which it exists and create an experience that YoUsers remember. During the early stage of a product or service I'm often creating
designs and mockups to visualize and communicate in an effective way, to define the use-case, to deliver functional specifications or to code with the purpose to
- create new opportunities for self-expression and collaboration
- complement and compete in products and services
- leverage network effects and monetization
Labels: collaboration, lifestyle, product, trend
Social YoUser Models in 2007
User's most coveted sites have one in common:
YoUser-generated content. The new Me-, My-, You-sites give control to the user and benefit from a
word-of-mouth spreading through
blogs and social networking resulting in an explosive growth.
Today, a YoUser's personal IT infrastructures and services often are equal to or better than even sophisticated enterprises. The emergence of Internet platforms, new technologies and a nearly ubiquitous Internet access furthered this evolution exploiting the limits of traditional media.
The modern YoUser will become increasingly dissatisfied in doing business with low-tech enterprises.
Shaping a business model based on the idea of a community means to balance the divergent interests of YoUsers, artists, the entertainment industry and technology.
Besides selling one's own
products and services current business models for the YoUser involve
- Contextual, displayed, targeted and linked advertising
- RSS advertising
- Sponsoring and donations
- Affiliate programs and merchandising
- Social Commerce
I think that over the next few years many people will spend a lot more time on the Internet using it as a platform to meet, communicate and shop, to participate in
virtual 3D events and to conduct business on a level of interaction we have never experienced before. Blurring the virtual and physical worlds just makes me think of how many business opportunities and of course
challenges will occur in
2007.
Labels: bizdev, collaboration, strategy, trend
Trendy: Mobility and Cross-Platform Capabilities in 2007
Anytime, anywhere access to any multimedia services is in progress and addresses current trends in the telecommunications sector. Today's cellphones converge more and more into hybrids combining voice-centric and data-centric services.
IP and IP-based products and services with a focus on new user-centric broadband services transform already and will continue to transform information and communications products and services within the fastest moving market in the world today.
An intense competition, exploding multimedia content, new devices and IP based networks make it neccessary to create seamless services that meet the needs of targeted customer segments.
Superior and clever presentation layers in terms of quality, cross-platform capabilities, video, audio, probably also offline storage(AMASS) will be a requirement to leverage these trends.
Labels: ajax, bizdev, flash, trend
Trendy: More Online Video Entertainment in 2007
Since I expressed my thoughts last summer about the hottest topics on the Web
Blogging, Video Sharing, Social Networking and
Socializing on Tech-Based Interaction the gravity has further shifted to sites featuring online video and entertainment especially among very young target groups. BBC brought an excellent special about online video and the future of TV:
The technology behind the recent success of digital video distribution, the use of Flash which allows users to easily embed videos onto their own web pages complements that of
blogging, forums, or web-pages.
I did a bit of research on the Internet for streaming video content over the Web that will enhance the online media experience for video enthusiasts.
Brightcove,
Bittorrent,
You Tube,
Veoh,
Video Egg... and created a list of more than 40 sites. For the case of a very specialized scene like '
Skiing Le Face du Charvet in Val d'Isere, France' I set up a customized search engine that allows to search and find across those networks:
Here a list of more than 40 online video distribution networks:
- Angry Alien, ArtistDirect,
- Blastro, Blennus, Blip.tv, Bofunk, Bolt, Break.com,
- Castpost, Current TV,
- Dailymotion, DevilDucky,
- FindVideos, Free Video Blog,
- Google Video, Grinvi, Grouper,
- iFilm,
- LuluTV,
- Metacafe, Midis.biz, Music.com, MusicVideoCodes.info, MySpace, MySpace Video Code,
- Newgrounds,
- PcPlanets, Pixparty, Putfile,
- REVVER,
- Sharkle, StreetFire,
- That Video Site, The One Network,
- VideoCodes4U, VideoCodesWorld, VideoCodeZone, vidiLife, VIDNET.com, Vimeo, vSocial,
- Web62.com,
- YouTube,
- ZippyVideos, ...
More posts about online video:
Labels: bbc, bizdev, entertainment, flash, mashup, movies, trend, TV, web2.0