Targeting Well-defined Audience Segments

Accessing the Internet at high speeds has several positive effects on Internet usage resulting in higher connectivity and new sorts of services.

Due to better transparency today its possible to reach one's audience when they are searching online, while researching a product or service and when they are spending time online on activities like social networking or watching videos.

I'm expecting more new touch-points in 2008 due to an evolving digital landscape, just thinking of innovative messaging services...

Phantastic capture, taken at Playa Chica, Tarifa, Spain, southernmost point of Europe.

Labels: advertising, bizdev, photos, spain, travel

  ¶ 'Targeting Well-defined Audience Segments' posted by eA : 7:41 PM  0 comments links to this post

  A Favorite Ski Resort, l'Espace Killy, Val d'Isere

Val d'Isère is known for its charming "chalet" architecture and the "l'Espace Killy", one of the largest ski areas in the world reaching from 1785 m–3599 m of altitude offering 300km of piste plus breathtaking off piste skiing.

This year's season started already with lot's of snow beyond 100 cm, the photo shows the center of Val d'Isere in Dec/2007as an amazingly quiet winter idyll covered in deep snow. Excellent precausions for the coming ski season, and of course an excellent photo.

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Labels: photos, skiing, sports, travel, val d'isere

  ¶ 'A Favorite Ski Resort, l'Espace Killy, Val d'Isere' posted by eA : 11:55 AM  0 comments links to this post

  Fascination Speed: New MB World Speed Record
What do high-speed ski racing and downhill mountain biking have in common? They share the same locations while chasing for new speed records. It's just incredible:

The Austrian Markus Stöckl (Kitzbühel) has set a new world speed record for series mountain bikes (Intense M6 bike) on a 2000 m long and 45° steep speed track in La Parva, Chilean Alps. With a speed of 210.4 km/h (130.7 mph) he exceeded his 8 year old record from Les Arcs, French Alps, by 23 km/h (14 mph). (Via MS Racing Blog)

Labels: mountainbiking, sports, travel, videos

  ¶ 'Fascination Speed: New MB World Speed Record' posted by eA : 6:18 PM  0 comments links to this post

  Yesterday's Fabulous Horse Racing Event in D.

Always a pleasure to visit Düsseldorf's picturesque green racecourse a few minutes away from here. It's just amazing to watch a live race experiencing how fast they can go. The difference from average starts with the saddle. Excellent shot!

Labels: horserace, photos, sports, travel

  ¶ 'Yesterday's Fabulous Horse Racing Event in D.' posted by eA : 9:15 AM  0 comments links to this post

  Superb Shot of the Tower of Macenas

This fantastic capture of the Tower of Macenas recently caught my interest because of its great atmosphere featuring the picturesque Tower of Macenas located in the middle of nowhere, well it's located at the Mediterranean coast of Spain near Almeria. Excellent shot, like in a movie.

Labels: photos, spain, travel

  ¶ 'Superb Shot of the Tower of Macenas' posted by eA : 8:28 PM  0 comments links to this post

  World's Tallest Building in Dubai now!

Burj Dubai with 512 m the highest building on earth now and no ending in sight. It's said to grow beyond 700 m until 2008.

• Fog at Sunrise in Dubai

Labels: dubai, photos, travel

  ¶ 'World's Tallest Building in Dubai now!' posted by eA : 9:17 PM  0 comments links to this post

  Expedition White Nile - Extreme Paddling, Rafting, Kayaking Bujagali Falls, a stunningly beautiful White Nile treasure, which is about 10km from Jinja, Uganda, situated at the source of the Nile at Lake Victoria, part of the African Great Lakes, is the center of some of the most extreme spots with water falls throughout the year and one of the most famous places in the world when it comes to paddling, rafting and kayaking white water rapids, washing machines and waterfalls.

It's just amazing how many high quality clips contributed by a very specialized community can be found in my AJAX-powered video search further down just by typing 'White Nile'. Those videos are attractive, entertaining, hype and innovative because they represent a service that would not make a commercial sense from a traditional media point of view.

Labels: emea, kayaking, paddling, rafting, travel, whitenile

  ¶ 'Expedition White Nile - Extreme Paddling, Rafting, Kayaking' posted by eA : 4:35 PM  0 comments links to this post

  Summer Travel Trip: Petra, Jordan
After a Camel Safari into the Sunset of Dahab, exhausting Fun and Freestyle in the Gulf of Aqaba and exotic Free Diving Dahab's Canyon it's worth to visit the Nabatean city of Petra, a breathtaking wonderland of temples, tombs and elaborated buildings out of solid rock.

Coming from Dahab, Egypt crossing the borderline to Israel and Jordan, Petra is located in a basin among the mountains which form the eastern flank of Arabah (Wadi Araba), the large valley running from the Dead Sea to the Gulf of Aqaba( Dahab).

Being nearly a world wonder Petra is part of several spectacular movies filmed in Petra like Indiana Jones and the Last Crusade (1989), Mortal Kombat: Annihilation (1997), The Mummy Returns, (2001).

Labels: emea, jordan, petra, travel, videos

  ¶ 'Summer Travel Trip: Petra, Jordan' posted by eA : 4:25 PM  0 comments links to this post

  1000 km Offshore RIB Race accross the Red Sea
Recently I found this video about offshore powerboat racing by coincidence typing Red Sea into my Video Search further below. Having a passion for travel and sports I started a bit of research about RIBs, Rigid Inflatable Boats and it's amazing what kind of highly specialized active community has built around RIBs.

The Red Sea usually is known for strong northern winds and rough choppy waves which make it an excellent place for extreme water sports like windsurfing or kite surfing so I wondered why they took the Red Sea as destination of choice, but participating RIBs powered up to 2 x 300 horse powers are special, they can also cope even with rougher seas like the Red Sea and due to their low weight RIBs often out-perform other similarly sized and powered boats.

The 2006 Red Sea Rib Rally seemed to have been such a success - it was broad casted by Sky News and EuroSport - but I could hardly find any blogs or flickr photos, I hope the 2007 remake will provide a better coverage, best coverage provided Google AJAX search, a combined YouTube/GoogleVideo search further below (Red Sea Rib Rally).

The race from Sharm-El-Sheikh to El Gouna (Abu Tig Marina) to Marsa Alam (Port Ghalib) then north against wind and waves to Soma Bay and back to Sharm also reminded me a bit of the famous Paris-Dakar Off Road Rally.

There will be a repeat in October 2007 (starting on Oct. 27th - Nov. 4th 2007) and since there is no other comparable event around I think that it could become the water equivalent of the Paris-Dakar Off Road Rally for RIBs.

Labels: events, red sea, rib, travel, videos

  ¶ '1000 km Offshore RIB Race accross the Red Sea' posted by eA : 1:10 PM  2 comments links to this post

  The Great Wall: China's most Coveted Travel Destination Top 10 China travel destinations:

1. Great Wall
2. Guilin
3. The Temple of Heaven
4. Shandong Mount Tai
5. The Forbidden City
6. Anhui Mount Huang
7. Summer Palace
8. Shenzhen Splendid China Folk Culture Village
9. Nanjing Sun Yat-sen Mausoleum
10. Hangzhou Linying Temple

(via TravelDailyNews)

Labels: AsiaPacific, photos, travel

  ¶ 'The Great Wall: China's most Coveted Travel Destination' posted by eA : 12:14 PM  0 comments links to this post

  Camel Safari into the Sunset of Dahab
Those who like it are crazy about it. People say that there is simply no better way to explore the vast area of the Sinai Peninsula guided by Bedouins.

The Dromedary eco-behavioural adaptations include the ability to withstand long periods without fresh water, it's an ideal vessel to cruise around and experience the Sinai desert.

More Dahab activities:

• Fun and Freestyle in Dahab: Spocks, Grubbys, Diablos, Flakas
• Far Beyond the Mainstream: Free Diving Dahab's Canyon

Labels: dahab, lifestyle, photos, red sea, travel

  ¶ 'Camel Safari into the Sunset of Dahab' posted by eA : 11:12 PM  0 comments links to this post

  Fun and Freestyle in Dahab: Spocks, Grubbys, Diablos, Flakas
Her comment: 'Warm water, strong wind, great people... Dahab is an awesome place.' See her sponsors:

• Naish TV
  
• Naish Store
• Naish Sails
• Naish Kites
• Chiemsee

Acting like an aircraft wing the peninsula of Dahab spots 5 km into the Gulf of Aqaba and produces 300 days of wind from 4 Beaufort upwards, water 22°-28°C, air 20°-40°C.

When I was there I spent my time at the Coralia and I remember two excellent flat water spots and a wave spot outside in the Gulf of Aqaba with extremely strong winds, I used the 4.5 qm all the time.

Assalah (Dahab) with its sprawling conglomeration of palm trees, shops, campgrounds, hotels, bars, restaurants and dive spots isn't far away. It's a great experience for surfing (kite and wind) and diving as well as for excursions into the desert.

Labels: dahab, lifestyle, red sea, travel, videos

  ¶ 'Fun and Freestyle in Dahab: Spocks, Grubbys, Diablos, Flakas' posted by eA : 9:17 PM  0 comments links to this post

  Far Beyond the Mainstream: Free Diving Dahab's Canyon
Located in the middle between the straits of Tiran in the south and the borders of Israel, Egypt and Jordan in the north of the eastern coastline of the Sinai Peninsula at 28°33.294N , 34°31.257E the reef along the coast of the Gulf of Aqaba has a large gap and a small entry, the Fish Bowl at 14m that leads into the Canyon down to a sandy platform at 30m and an exit at 18m just vertically above.

Amazing, sportive and very individual, this free dive in Dahab's Canyon without any scuba gear, but with a very specialized free diving equipment, spectacular!

The reef starts right on the beach and the Canyon isn't far away. It's an excellent scuba dive site, too, especially early in the morning when the sun comes up, later in the day it's a bit crowded due to its popularity. It's recommended for advanced divers.

Dahab is an entry point to a series of spectacular dive sites. Very experienced technical divers know, that the Canyon has a second exit at 52m and a last one at 75m just before the drop-off into the abyss, well there is also Neptune's Chair a bit further below. And the famous Blue Hole. Check out the Blue Hole Project.

• Finding Rosalie Moller on the Northern Safari Route

Labels: dahab, diving, red sea, travel, videos

  ¶ 'Far Beyond the Mainstream: Free Diving Dahab's Canyon' posted by eA : 4:50 PM  0 comments links to this post

  Finding Rosalie Moller on the Northern Safari Route
The southern scuba diving safari tour through the Red Sea near Elphinstone or Brother Islands usually is very exciting and meets even the highest level of expectations inducing thrilling moments diving with Oceanic White Tip Sharks even for advanced and professional divers while the northern safari route through the Red Sea is famous for its sunken ship wrecks.

The Video features the Jolanda Reef near Sharm el Sheik (one of the most famous of the northern Red Sea dive sites, but very busy) and famous ship wrecks such as the Carnatic (one of the older wrecks in the Red Sea), the SS Thistlegorm (busy as Piccadilly Circus) and the Rosalie Moller (one of the best wreck dives in the Red Sea), which can be found at 27° 39' 03" N, 33° 46' 17"E West of Gobal Sheghir (Northern Red Sea) in a depth starting at 17m (top of Forward Mast) down to 50 m at Bows and best be visited by Safari Boat from Hurghada and occasionally from Sharm El Sheikh and is recommended to advanced scuba divers due to it's depth.

More scuba diving information around the globe on the free and comprehensive dive site directory.

Labels: diving, red sea, travel, videos

  ¶ 'Finding Rosalie Moller on the Northern Safari Route' posted by eA : 4:44 PM  0 comments links to this post

  Relaxing between Two Dives on Dreamy Maldives

A wonderful place to relax after an exhausting drift dive on the Maldives. I'm wondering which of the 1,192 islets it might be. Meeru, Kani, Kurumba, Bandos, Paradise Island...

Well, in any case i think it's one of the 86 tourist resorts. Dreamy.

• BizDev: Quick Look into the Online Travel Industry

Labels: AsiaPacific, maldives, photos, travel

  ¶ 'Relaxing between Two Dives on Dreamy Maldives' posted by eA : 5:32 PM  0 comments links to this post

  Funtastic Artistic do Brazil: Capoeira at Jericoacoara
It's a pleasure to watch this guy celebrating the high arts of capoeira in Jericoacoara, located in the northeast of Brazil, close to the equator. Powered by natural trade winds it's the number one place for radical sports such as windsurfing and kite in Brazil. Excellent skills, perfect conditions, beautiful beaches...

• Pics from Flickr

Labels: brazil, entertainment, travel, videos

  ¶ 'Funtastic Artistic do Brazil: Capoeira at Jericoacoara' posted by eA : 10:39 AM  0 comments links to this post

  Thrilling Moments Diving with Oceanic White Tip Sharks
Amazing: Being so close to Oceanic White Tip sharks that one could touch them - probably the guy in the boat thinks about whether to dive or better not.

Extensive opportunity watching Oceanic White Tips swimming towards the camera, circling underneath and swimming away again, fantastic pictures and thrilling scenes throughout the video.

The potential of sharing videos is to reach participators not bounded to a single geographical region and thus to broaden reach and to attract the attention of niche markets and markets that did not exist before. More:

• Excellent Shark Video near Brother Islands, Red Sea
• Fantastic Shot of a Sailfish Raising it's Sail

Labels: diving, red sea, travel, videos

  ¶ 'Thrilling Moments Diving with Oceanic White Tip Sharks' posted by eA : 11:11 AM  0 comments links to this post

  Southernmost Point of Europe: Tarifa, Spain

Mekka of surf innovation and reputed to be the windiest town in Europe: The high arts of kiteboarding today have less to do with surfing than with flying - Gibraltar isn't far away.

Labels: photos, spain, travel

  ¶ 'Southernmost Point of Europe: Tarifa, Spain' posted by eA : 7:04 PM  0 comments links to this post

  Breathtaking View from Bellevarde, Val D'Isere, France

Absolutly amazing look from the top of Bellevarde towards the Manchet valley. On the right hand Charvet. La Face du Charvet looks south.

Labels: photos, skiing, travel, val d'isere

  ¶ 'Breathtaking View from Bellevarde, Val D'Isere, France' posted by eA : 3:44 PM  2 comments links to this post

  Excellent Off-Piste Skiing Tignes, France 2007
Capturing a day like this is awesome. When just perfect skiing conditions come together resulting in fresh powder, early sun and deep temperatures it's a pleasure to enjoy a day off-piste skiing on the treeless heights of Tignes between 3600m and 2100m of altitude.

By the way, did I mention the glorious YouTube/AJAX search integration? Check it out further below:

Labels: lifestyle, skiing, tignes, travel, videos

  ¶ 'Excellent Off-Piste Skiing Tignes, France 2007' posted by eA : 7:52 AM  0 comments links to this post

  Fabulous Shot of a Sunset on the Maldives

Maldives are famous for their short, but powerful sunsets. Just before the sun sinks in the ocean it's the best time to experience a beautiful colored spectacle. One minute later it's dark. An excellent shot!

• A Perfect Day in Paradise, Meeru Island, Maldives
• Fog at Sunrise in Dubai

Labels: diving, maldives, photos, travel

  ¶ 'Fabulous Shot of a Sunset on the Maldives' posted by eA : 6:31 PM  0 comments links to this post

  Excellent Shark Video near Brother Islands, Red Sea Great White Tip Sharks filmed off shore near Brother Islands, Red Sea. Amazing!


Find more amazing videos:

• Custom Video Search Module

Labels: brother islands, diving, red sea, travel, videos

  ¶ 'Excellent Shark Video near Brother Islands, Red Sea' posted by eA : 2:15 PM  0 comments links to this post

  Fantastic Shot of a Sailfish Raising it's Sail

Although diving extensively in tropical open waters I've never been lucky to meet a Sailfish. Reaching speeds of up to 68 m/h it's the fastest fish on the ocean, it's an exiting and extraordinary opportunity to shoot such a photo of a Sailfish with it's sail raised. I'm really jealous.

Labels: photos, travel

  ¶ 'Fantastic Shot of a Sailfish Raising it's Sail' posted by eA : 5:29 PM  0 comments links to this post

  Fog at Sunrise in Dubai

Flying with Emirates to a dive trip on the Maldives involves 9 h of pure flight time from Fankfurt/Germany to Male/Maldives and usually requires one stop in Dubai, well nothing special about that, usually it's clear sky and a hot sunny weather. The more I got surprised when I stumbled upon this amazing photo.

Labels: photos, travel

  ¶ 'Fog at Sunrise in Dubai' posted by eA : 3:23 PM  0 comments links to this post

  Holiday in Greece?

A single-masted sailing boat, taken from 220m above the sea level near Zakynthos, Ionian Islands, Greece, mmh... looks fantastic!

Labels: photos, travel

  ¶ 'Holiday in Greece?' posted by eA : 8:44 PM  0 comments links to this post

  Most Breathtaking Sports Arena, Lake Garda, Italy In some of my extensive travels abroad I visited Lake Garda, a wonderful place in the north of Italy. Lake Garda was formed when the glaciers of the alpine ridge went back due to global warming and left one of the most fantastic outdoor sports arenas in its northern part including surfing, sailing, mountain biking, climbing, paragliding, horsebackriding and golfing.

The winds are fantastic and thermic, typically accompanied by clear sky in the morning and dimmish air in the afternoon, extremely strong and fresh from the mountains the Vento in the morning and almost every afternoon the warm Ora from the south. The scenery is breathtaking and absolutely amazing, sailing with high mountains all around you and right under large cliff faces. Best spots in the morning are near Malcesine, Tremosine and Al Pra, in the afternoon near Conca D'Oro, Torbole and the Hotel Pier right under the cliff faces.

Vento:

Ora:

The best thing after high-wind sailing is of course a breakfast with some great italian cappucino and paste in one of the bars with a view to the lake, the large cliff faces, olive groves and lush pine vegetation. Torbole offers a vibrant cafe life, a lakeside promenade and of course splendid views of the activities on the water and a good recovery for the afternoon. More outdoor:

• Hot Summer Trip to Ibiza, Spain
• l'Espace Killy, Val d'Isere, France

Labels: travel

  ¶ 'Most Breathtaking Sports Arena, Lake Garda, Italy' posted by eA : 9:50 AM  0 comments links to this post

  Hot Summer Trip to Ibiza, Spain Ibiza Town is the most fascinating town of the island including a natural beauty of beaches, a fairytale architecture and a vibrant, cosmopolitan atmosphere by night. I'm there once a year to spend a long weekend for recreation, swimming and watersports - and of course for what Ibiza is most known - clubbing and nightlife.

A typical day starts at 7.30am and includes: Get up (even it's hard), get onto the motorbike to find a beautiful beach, dive into the exceptionally clean waters of Cala Conta, enjoy sun and beachlife, play backgammon, have a fresh fruit cocktail, in the afternoon go to St. Antonio, book a boating trip along the west coast to Es Vedra, watch the dolphins there, on the way back jump from the boat into the ocean in front of Cala d'Hor, see the house of Rod Stewart, well it's more like a large west coast villa, return to St. Antonio and start to chill out near Cafe del Mar, return to Eivissa and prepare for nightlife.


Traditionally the Clubs in Ibiza are very exclusive, but with a bit of luck it's possible to get a ticket in one of the bars near the harbor. Before one does that, it's recommended to investigate which club is hip to start after midnight. With a capacity for over 3000, the Pacha Club still remained very intimate compared to the Privilege, the world's largest club, and it's easy to find 10 min of walk away from the old town on the other side of the harbor. I'm looking forward to visit beautiful Ibiza next time!

Labels: spain, travel

  ¶ 'Hot Summer Trip to Ibiza, Spain' posted by eA : 12:53 AM  0 comments links to this post