Leveraging YouTube's Data in the Cloud YouTube dominates the Online Video market with an attractive user audience loving Internet-based clips and videos they can view, listen, interact with and participate when, what and how they want.

YouTube is already among the top 3 global assets in terms of minutes spent online. A recent statistic of Hitwise shows, that YouTube is also current marketleader in terms of visits in the US:

Top 5 Online Video Websites ranked by Market Share of U.S. Visits

Rank	Name	Domain	May-08	May-07	Percent Change
1	YouTube	www.youtube.com	75.43%	59.95%	26%
2	MySpaceTV	www.myspacetv.com	9.01%	16.06%	-44%
3	Google Video	video.google.com	3.73%	7.80%	-52%
4	Yahoo! Video	video.search.yahoo.com	1.92%	2.77%	-31%
5	Veoh	www.veoh.com	1.13%	0.86%	32%

Currently I wouldn't know a better place to search for a video - even the most exeptional content can be found in the cloud. Recently I heared that the IOC will broadcast a selection of Beijing 2008 Olympic Games clips as Video On Demand to countries where digital VOD rights have not been sold.

There is many creative ways to integrate YouTube via API with a site or application:

• YouTube API Case Studies
• YouTube API Forum
• YouTube API Project Wiki

According to Google one can:

• Create a web front end to let people view videos about specific topics.
• Create a desktop application or plugin that plays videos in a customized environment.
• Add related, dynamic video content to your website or application.
• Customise the Flash player to fit the look and feel of your site, device or application
• Add feeds of videos from each of YouTube's international domains
  

Software as a Service (SaaS) has been one of the fastest growing trends in software over the past years. The new Google App Engine makes creating tools quickly and effectively and provides an opportunity for users to leverage the data that live in the cloud:

• Into the Cloud with Google App Engine
• Setting a New Web-Standard with OAuth for Secure API Authentication
• Web-Apps Evolution in the Cloud

Next generation asset YouTube is becoming an increasingly relevant distribution and monetization channel for video enhancing the customer experience distributing video clips and other forms of video over the Web anywhere and anytime, while traditional media have content still embedded making it only consumable at a certain time.

• Looking Forward to See a Mobile Web 2.0 Revolution!

Labels: apis, cloud, google, markets, mashup, web2.0, youtube

  ¶ 'Leveraging YouTube's Data in the Cloud' posted by eA : 1:01 AM  0 comments links to this post

  Setting a New Web-Standard with OAuth for Secure API Authentication Current trends in information architecture, the development of user-provided information and the use and combination of single function focused applications show that the Internet is shifting to a medium that is more and more structured with a decentralized authority.

• TnT 2.0 - Exploiting the Limits of Traditional Media

Instead of using a single site for all online needs users use different sites and services to manage their online experience applying state of the art Data APIs allowing aplications to access their data. Making use of a Web-standard like OAuth for secure API authentication gives your users access to their data while protecting their passwords and other protected areas. From OAuth:

"Many luxury cars today come with a valet key. It is a special key you give the parking attendant and unlike your regular key, will not allow the car to drive more than a mile or two. Some valet keys will not open the trunk, while others will block access to your onboard cell phone address book. Regardless of what restrictions the valet key imposes, the idea is very clever. You give someone limited access to your car with a special key, while using your regular key to unlock everything."

Here is a short demo of what it means to end users:

While reviewing one of the latest Google innovations, Google App Engine, which lets one run Web applications on Google's infrastructure with no servers to maintain I found it worth to mention OAuth as an open standard for secure API authentication - OAuth is now supported on all of the Google Data APIs. Being familiar with UML or sequence diagrams it's easy to understand the Google data API authentication process. More on Google Data APIs blog.


Resources:

• Beginner’s Guide to OAuth – Part I
• Beginner’s Guide to OAuth – Part II
• OAuth Authentication for Web Applications (Google)
  
• Registration for Web-Based Applications (Google)
  

Labels: apis, bizdev, cloud, google, mashup, networking, oauth, security, strategy

  ¶ 'Setting a New Web-Standard with OAuth for Secure API Authentication' posted by eA : 11:23 AM  0 comments links to this post

  Remixing Flash Videos on TestTube Accessing the Internet at high speeds has several positive effects on Internet usage resulting in higher connectivity and new sorts of services. Powered by Adobe Premiere Express YouTube released the YouTube Remixer in beta of course via TestTube. It's a simple but useful productivity tool which extends the user experience and provides an easy introduction in online video editing - it supports insertion of graphics, text, audio, overlays, transitions and simple effects, easy!

• Increasing Demand for Online Video and Rich Media Advertising
• Current Business Models for Free Online Video

Labels: flash, mashup, productivity, youtube

  ¶ 'Remixing Flash Videos on TestTube' posted by eA : 6:58 PM  0 comments links to this post

  Into the Air with AJAX
From Wikipedia:

'This aerobatic team is split into "the Diamond" (Blue Angels 1 through 4) and the Opposing Solos (Blue Angels 5 and 6). Most of their displays alternate between maneuvers performed by the Diamond and those performed by the Solos'.

Check out the new Google AJAX Search API Wizards, they are easy to integrate and a fast way to search several google videos, maps, news and books and allow mash ups and a better participation in current communications.

Labels: ajax, mashup, search, strategy, videos

  ¶ 'Into the Air with AJAX' posted by eA : 11:12 AM  0 comments links to this post

  Checkout what's Possible on a Global Level Participating in a social network centered on user-generated content has become one of the most exiting trends today. Free and easy interaction, staying in touch with friends, finding long lost friends, and meeting new people encourages users as well as visitors to share comments, photos and videos, read and write blogs or just hang out. Today's users interact already on a global level.

• Global Brand
• Global Mash Up
• Global Checkout

Labels: google, lifestyle, mashup, videos

  ¶ 'Checkout what's Possible on a Global Level' posted by eA : 11:05 AM  0 comments links to this post

  Custom Search Module for AJAX Libraries and Toolkits Having a passion for AJAX I did a bit of research on AJAX libraries and toolkits mostly based on free OpenSource technology and updated my Custom AJAX Search Engine to extract information quickly with precision.

AJAX is based on open standards like JavaScript, HTML, CSS, DOM and DOM Events, XMLHttpRequest, XML and SVG, highly available in most modern Web-browsers and compatible with existing Web development technologies allowing a smooth transition to next generation Web-Apps with a strong ROI.

Currently it searches more than 30 top libraries and toolkits:

Libraries: ActiveWidgets Aflax Amberjack Reflection.js Yahoo UI Dojo MochiKit.Animator Lightbox 2 Jquery JKL.ParseXMLparse remote XML file into JavaScript object (JSON) Liquidx Mapstraction Mochikit Openlayers Openrecord Openrico Osflash Prototype Rialto RobGonda Script.aculo.us Tacos Technicalpursuit Trimpath Xajax

Toolkits Aptana Backbase Bindows G Webtoolkit ATF RAP Activemq XAP Nexaweb OpenJakob Openlaszlo Opensymphony Taconite Tibco Zapatec Zimbra ZK1

Developing rich user experiences with RIA technologies such as AJAX makes Web-based applications response quickly and intuitive like a typical desktop application. Instead reloading a page after the old click-wait-refresh model the AJAX application stays on a page continuously while the AJAX engine handles data exchange with the server.

Building the case, AJAX Web-applications provide enormous advantages compared to conventional Web-applications, they avoid slow response times and scrolling after the page has reloaded thus improve end-user productivity, lower bandwidth consumption and costs by partial page updates and reduce the time to wait for the next page.

Applied to eCommerce systems AJAX even increases revenues making new applications easy and intuitive reducing the amount of friction for end-users.

• AJAX Libraries and Toolkits Search

Labels: ajax, google, mashup, opensource, web2.0

  ¶ 'Custom Search Module for AJAX Libraries and Toolkits' posted by eA : 12:58 PM  0 comments links to this post

  Trendy: More Online Video Entertainment in 2007 Since I expressed my thoughts last summer about the hottest topics on the Web Blogging, Video Sharing, Social Networking and Socializing on Tech-Based Interaction the gravity has further shifted to sites featuring online video and entertainment especially among very young target groups. BBC brought an excellent special about online video and the future of TV:

• Online video 'eroding TV viewing'

The technology behind the recent success of digital video distribution, the use of Flash which allows users to easily embed videos onto their own web pages complements that of blogging, forums, or web-pages.

I did a bit of research on the Internet for streaming video content over the Web that will enhance the online media experience for video enthusiasts. Brightcove, Bittorrent, You Tube, Veoh, Video Egg... and created a list of more than 40 sites. For the case of a very specialized scene like 'Skiing Le Face du Charvet in Val d'Isere, France' I set up a customized search engine that allows to search and find across those networks:

• Comprehensive Video Search Engine
  

Here a list of more than 40 online video distribution networks:

• Angry Alien, ArtistDirect,
• Blastro, Blennus, Blip.tv, Bofunk, Bolt, Break.com,
• Castpost, Current TV,
• Dailymotion, DevilDucky,
• FindVideos, Free Video Blog,
• Google Video, Grinvi, Grouper,
• iFilm,
• LuluTV,
• Metacafe, Midis.biz, Music.com, MusicVideoCodes.info, MySpace, MySpace Video Code,
• Newgrounds,
• PcPlanets, Pixparty, Putfile,
• REVVER,
• Sharkle, StreetFire,
• That Video Site, The One Network,
• VideoCodes4U, VideoCodesWorld, VideoCodeZone, vidiLife, VIDNET.com, Vimeo, vSocial,
• Web62.com,
• YouTube,
• ZippyVideos, ...

More posts about online video:

• Current Business Models for Free Online Video
• Most Coveted: YoUser-Generated Videos
• Creating an Atmosphere Sharing Video over the Web

Labels: bbc, bizdev, entertainment, flash, mashup, movies, trend, TV, web2.0

  ¶ 'Trendy: More Online Video Entertainment in 2007' posted by eA : 2:55 PM  3 comments links to this post

  Creating Customized Applications via Mash Ups In these days it's trendy to collaborate, share data and information over the Web. It seems to me like the Web has quickly morphed into a giant global operating system which allows to remix the Web via mash ups.

Over a period of nearly two years I posted more than 200 entries on my personal blog. The increasing amount of posts made it necessary to apply new ways to look up existing entries and to extract information quickly with precision.

Applying the state of the art Google AJAX Search API this combination of Web-based applications across different sources offers a useful, cheap and easy way to create a customized application solving this issue.

I found it easy to integrate and a fast way to search several blog posts without leaving the site and the quality of search results for my blog improved a lot applying the GblogSearch module. Reason enough to give the search box a prominent place on top of the page now.

Extracting information quickly with precision inspired me recently to create two customized search modules featuring AJAX and Video. I'm thinking already about leveraging a mash up including groupware and collaboration, information management, knowledge management, content management, work flows, multi channel facilities and single sign on. Mash ups put more power in the hands of end users.

Labels: ajax, apis, bizdev, google, mashup, search

  ¶ 'Creating Customized Applications via Mash Ups' posted by eA : 7:47 PM  0 comments links to this post

  Strategic Program Outline 2007 Spotlight 2.0 - Exploiting the Web as a Platform in 2007

Summary: Customer experience beats all!

Digital business is quickly becoming the method of choice for any enterprise to offer products and services on-demand to their market. Competition is the natural evolution in the way we will interact with, share and purchase products and services within the fastest moving market in the world today. Communications, content, commerce and search are the challenging activities today, simplicity is the most compelling competitive advantage and different business models associated with them lead to a natural segmentation of the marketplace.

During Web 1.0 design and content were dictated and information was stored in documents, now in Web 2.0 new applications let users combine data and functionality from a variety of sources into a custom environment blurring the line between software and the Internet using an architecture of participation.

AJAX is an ideal partner to design accessible, clean, fast and flexible interfaces for an infinite number of media and to complement modern SOA architectures. Building the next-generation information infrastructures now exploiting the Web as a platform means to embrace the Web's unique strength: Interaction and participation.

I'm offering:

• Strategic Market Planning • New Market Penetration • Market Research & Analysis
• Product & Service Developmet • Team Building & Management • Technology Selection
• Budget Preparation / Administration • Languages: German / English

Index:

1 Strategy Development for Digital Markets

2 Product & Service Development for Digital Markets

3 Management of Products and Services within Digital Markets
4 Middleware
5 Base Technology
6 Licences

About:

Andreas has been in Information and Communications Industries since 1999 and has specialized in strategy, marketing and technology since 2000. In this time he has seen many changes in business practice, and many improvements in technology, methods, products and services have appeared. He works hard to ensure he keeps abreast of developments in both business and technology. Andreas has worked successfully at all levels from programmer to project manager. He has designed and implemented strategy, marketing and technology programs, as well as producing and presenting training programs. In several of his assignments he has been responsible for managing relationships with external organizations, both clients and suppliers. Andreas has a good knowledge of the consumer market, mobile and Internet industries. In particular, Andreas has an excellent knowledge of interactive Web platforms designed for consumer markets. Andreas is fully mobile on an international level - he has worked in Munich, Düsseldorf, in places of EMEA and Seattle.


This document has been published via Google Docs & Spreadsheets

Labels: mashup, strategy

  ¶ 'Strategic Program Outline 2007' posted by eA : 4:23 PM  0 comments links to this post