Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Thursday, October 11, 2007
  Perfect Open Source Project Management on a Linux Box with OpenProj
While setting up a list of useful open source applications for my Linux laptop I found a very advanced project management solution provided by Projity incorporating both, a web-based project-on-demand service (SaaS) and an open source desktop alternative to MS Project. The latest version requires Java (JRE) and is available as .deb, .rpm or platform-independent source at Sourceforge.net.
'OpenProj shares the industry's most advanced scheduling engine with Project-ON-Demand and has Gantt Charts, Network Diagrams (PERT Charts), WBS and RBS charts, Earned Value costing and more.'
Being familiar with MS Project it's easy to switch. Just create a work breakdown structure, add time and dependencies, OpenProj will construct a project model applying CPM ready to prioritize activities for the effective management of project completion.


OpenProj on a Linux Laptop

Probably the best solution I've ever seen, just got used to it.

Labels: , , ,

 
Tuesday, October 09, 2007
  Consumer Recomendations more Influencing than ever
Trends and consumer reactions in terms of communications and marketing can best be monitored in blogs and other consumer-generated media like web pages, newsgroups, emails sent-to companies, chat lines, forums and message boards.

A recent study from eMarketer showed that consumer opinions are no longer a local phenomenon: Word-of-mouth works worldwide and is more effective than traditional forms of advertising.
'Yet more than three-quarters of consumers surveyed worldwide find that consumer opinions are the most effective form of advertising, according to a Nielsen study.'
Web 2.0 features give control to the user, increase brand loyalty and customer retention and can make products and services benefit from a word-of-mouth.

Here are some more significant success factors:
As experience showed easy to use tools do have a huge impact on the way people and companies interact in communications, digital media and business. Putting increasing efforts into successful website operations with a focus on making consumer opinions an essential part of a website can result in making a profit, generating significant online revenues, developing online branding, creating successful online products or attracting subscriptions.

Labels: , , ,

 
Wednesday, October 03, 2007
  Vodafone UK Part of Google Checkout Network Now
Just before the Q4 shopping season Vodafone UK opted for Google Checkout to see more visitors to their site, higher conversion rates and an increase in the return on investment for their AdWords spendings as well as helping Google’s Checkout service gain new users.


I'm just wondering when GC will arrive at Germany, rumors say 2008...

(Via Google Checkout Blog)

Labels: , , ,

 

'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
SubscribeSite Feed | Skype MeMy status | eMailGmail

My Photo
Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

Twitter Updates
follow me on Twitter

Previous Posts
Facebook Delivers an Outstanding Performance
Turning Towards Two.Zero eCommerce
Targeting Well-defined Audience Segments
Trends in Online Shopping
Handling Open Web Application Security
Google Reader Does not Like Special Characters
A Favorite Ski Resort, l'Espace Killy, Val d'Isere...
Perfect Open Source Project Management on a Linux ...
Consumer Recomendations more Influencing than ever...
Vodafone UK Part of Google Checkout Network Now

Tagging Thing
Ajax | Branding | Checkout | Collaboration | Diving | Entertainment | Checkout | Google | Lifestyle | Movies | Photos | Strategy | Networking | Productivity | Videos | Web 2.0

Strategy Evaluaton
Current and Future eCommerce Challenges (HTML)
Spotlight 2.0 (HTML) | (PDF MindMap)
TnT 2.0 (PDF MindMap)