Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Thursday, March 24, 2005
  M&E - Create and Share
As channels, formats and devices unfurl, pushing out content and salesrank it seems to be over. Consumers want customized content distributed @home, @work, anywhere and anytime.
Digital content management and distribution systems based on access rights will empower an increasing segment of consumers to edit, create and share content, while new business models like utility-based monetization of content may ensure profitability and utility-based hosting solutions ensure availability also during peak periodes.
Create value for your customers and consumers.
 
Monday, March 21, 2005
  Yahoo! Enters Social Software
On their way to establish the Yahoo! 360 bundle of community services they bought Ludicorp, the company behind Flickr.
To create solid online communications, to serve the community with outstanding services, to ensure further developments of Flickr and last but not least from a strategic point of view to own some of the best social software turntables are some reasons.
Creative minds want to publish their content and they do it favoured on the web.
 
  Ubiquitous Broadband Leads the Way
Since consumers like to access and share content from multiple sources across multiple devices like emerging products as digital media adapters and servers, internet media players and networked consumer electronics, and there is also a desire to receive high quality digital content enabled by high speed data transmissions, ubiquitous broadband is leading the way into the era of a digitized ICT, media and entertainment industry.
Viw also my posting World of DSL Usage
 
Friday, March 18, 2005
  M&E - The Journey to Digitization
To take worldwide advantage of the business opportunities in media and entertainment industries a transformation of the traditional creative and business processes enabled by digital technology seems to be reasonable.
New business models can evolve to create new levels of operational flexibility and operating environments can evolve to serve these models.
It does not mean to mess it all up from one day to another, not at all, it means to conduct a proper approache to managing risk and change as well as applying a lot of pragmatism and establishing a roadmap and toolkit for the journey to digitization.
 
Thursday, March 17, 2005
  Media and Entertainment Drivers
As technologies evolve and change, development and release cycle times for new production and delivery technologies are shortening.
At the same time break trough hits are facing shorter success windows.
New competitors enter the market and the business complexity requires enormous investions in distribution channel and systems while digitization of media makes success more and more unpredictable.
One of the most impressive changes in the media landscape is Apple's iTunes Web store. They sold more than 300 million songs and expanded their business trough innovative services.
 
  Media - Rapid Response to Customer Needs and Market Changes
The fight among media for audiences' attention led to digital convergence in the media and entertainment industries over the past years. The distribution technology evolved and will converge further on as well as device based, network based and broadcast based.

Audiences want content delivered instantly to their specifications, business customers require customized attention and increasingly segmented and empowered consumers and shorter success windows make success more and more unpredictable.

The consequences for managers: THINK BIG IN MEDIA BUSINESSES
 
Monday, March 14, 2005
  Convergence - What Tomorrow's Consumers will Require
The ways in which consumers live, work and communicate at home, in the business world and even in their cars, are changing rapidly. Seamless roaming between cellular and fixed wireless networks allow home users and mobile users to value, access and use content and applications in their own individual way.
To recognize these consumer needs will be critical to competitiveness.
To address these consumer needs it will be necessary
 
Sunday, March 13, 2005
  ICT Convergence - Drivers
Looking at the factors that drive the convergence of ICT industries like an intense competition in voice prices, exploding multimedia content, new devices and IP based networks make it neccessary to create seamless informations and communications services that meet the needs of targeted customer segments.

Examples can be found at Motorola -'Seamless Mobility' strategy, at Swisscom Mobile -'Mobile Unlimited' strategy and at France Telecom - 'Business Everywhere' strategy.
 
Wednesday, March 09, 2005
  ImageMagick - Smart Image Manipulation
ImageMagick is a free software suite for the creation, modification and display of bitmap images. It can be executet interactively via command line, more often IM's features are used by software programs through ready-made ImageMagick interfaces, which allow to manipulate more than 90 major formats automatically and dynamically.
Examples of intelligent MagickImage technology usage are Flickr, scaling the images into different sizes after the upload for a better user experience and Typo3, to resize, rotate, sharpen, color reduce, or add special effects to an image.

Typo3 also fits the needs as my personal multimedia CMS extended with blog, press center, eCards, eShop, cross format search, account area, multimedia center, banner management, downloads, contact management, business intelligence, multisite, multilanguage, automatic language detection: german/english and many more useful features.
 
Tuesday, March 08, 2005
  Ludicorp - Technology that Matters
Flickr's technology is powered by a wide range of open source tools: Red Hat Linux, Apache Web server, MySQL databases, PHP, Perl, Smarty templates, Postfix mail gateways, and even ImageMagick to manipulate the uploaded images.

The use of open source tools saved lot's of development time and the good thing about it is that Flicker can give this back by offering free high quality online photo services.

On top of all they built dynamic web interfaces based on the latest JavaScript and XMLHttpRequest object technology which allows to make HTTP requests without the user experiencing any visual interruptions.

270,000 users, four million photos, 30 percent monthly growth in users, and 50 percent monthly growth in photos (source o'reilley network) spangle Flickr brought to you by Ludicorp to get the attention of Google and Yahoo! as multi-access-groupeware that matters (-:
 
Monday, March 07, 2005
  Folksonomy and Information Architechture
Looking at the information architechture of floksonomies
tags also create atomic peer-to-peer networks by using specific search technology.
More community based taxonomies (folksonomies):
Vimeo, 43things, CiteULike, Wists
 
Thursday, March 03, 2005
  Tags - Social Classification and Folksonomy
Observing web navigation systems there is a conceptual shift from traditional forms of classification using fixed taxonomies to distributed classification schemes using flexible taxonomies to monitor.

In each of these social systems like Flickr, Furl, Del.icio.us, Technorati, GenieLab people classify, bookmark and share different content types like pictures, bookmarks, web pages, blogs and music knowledge with tags, and then the most popular tags float to the top.

When a large number of users all describe the same piece of information with different words the result is that the most used expressions are highest rated and can be designed with individual font sizes, colors and weights for individual attention.

To me folksonomy looks like a very successful navigation system, especially when combined with groups and subgroups.
 
Wednesday, March 02, 2005
  T-Mobile Demonstrates First Live HSDPA Actions in Berlin
Phase 2 in the 3G evolution is about to take off. T-Mobile showed the first live demonstration of HSDPA (High Speed Downlink Packet Access) .
They reached a downlink bandwidth of more than 1MBit/s with a HSPDA-card on a laptop streaming a video during a car drive through Berlin, Germany.
In the end phase HSDPA should reach a bandwidth of 14,4 MBit/s. Market launch starts in the beginning of 2006 as predicted during the 3GSM Congress in Cannes.
 

'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

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