Andreas Engel - BizDev & Marketing Consulting
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Thursday, June 14, 2007
  New Features Experienceable via Blogger in Draft
Blogger released a variety of new things to its audience. There is a new Blogger in Draft, which makes new features experienceable prior to any official launch on Blogger.com, a new blog, Blogger in Draft, which announces new features and makes them discussable and of course there is a first feature in Draft introducing Video Upload.

After a click onto the new Video Upload icon an AJAX based screen appears and displays an interface to upload a video to Google Video in one of the accepted formats AVI, MPEG, QuickTime, Real, and Windows Media, 100 MB maximum size.

The procedure reduces the amount of friction to post a video to Blogger and transforms the accepted formats into Flash allowing users to easily embed videos into their own blog using Adobe System's ubiquitous Flash Player and demonstrates that simplicity is another time a competitive advantage, people require already mp3 upload...

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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

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