Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Wednesday, June 20, 2007
  FedEx Shipping Discount for Google Checkout Merchants
Nearly a year ago (June 2006) Google Checkout launched in the US, surpassed PayPal's Express Checkout already and announced already the next step: Google Checkout and FedEx teamed up to save Google Checkout merchants money through the FedEx Advantage program:
From FedEx:
'You know you can count on FedEx to deliver expertise, great service and great value for all your shipping needs, virtually anytime, anywhere. And there are no enrollment fees and no minimum shipping-volume requirements, so you can start saving quickly with the FedEx Advantage program!'
Google and eBay created the two most successful business models (Search and Auctions) on the Internet and became market leader in their respective core markets, but expanding into new markets led to an increasing overlap in products, customers, and business models.

Google tapped into eBay's fixed price business competing in products, customers, and business model leveraging cost-effectiveness, checkout adoption and lots of room for further expansion.

Excellent market entry, just after one year Google is the winner on the checkout front!

Labels: , , ,

 
Comments: Post a Comment

Links to this post:

Create a Link


<< Home

'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
SubscribeSite Feed | Skype MeMy status | eMailGmail | Homea

My Photo
Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

Twitter Updates
follow me on Twitter

Previous Posts
Google Checkout Surpassed PayPal Express Checkout ...
Google eBay Collision after eBay Live!
Facebook Sets Trend for Distributed Networks
Remixing Flash Videos on TestTube
Summer Travel Trip: Petra, Jordan
Increasing Demand for Online Video and Rich Media ...
New Features Experienceable via Blogger in Draft
Web Widgets as a Distribution Channel for Advertis...
Current and Future eCommerce Challenges
1000 km Offshore RIB Race accross the Red Sea

Tagging Thing
Ajax | Branding | Checkout | Collaboration | Diving | Entertainment | Checkout | Google | Lifestyle | Movies | Photos | Strategy | Networking | Productivity | Videos | Web 2.0

Strategy Evaluaton
Current and Future eCommerce Challenges (HTML)
Spotlight 2.0 (HTML) | (PDF MindMap)
TnT 2.0 (PDF MindMap)