Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Monday, March 12, 2007
  Europe's Top eCommerce Sites Dec. 2006
From Europe's key markets U.K., France and Germany during holiday shopping season week ending Dec/03/2006: Unfortunately Ebay is excluded, but I would put it somewhere on top in all 3 countries (-:
From ComScore:
France:
Groupe PPR
CDISCOUNT.COM
Amazon Sites
3 Suisses
Apple Computer, Inc.
ALAPAGE.COM
QUELLE.FR
Yves Rocher
AmericanGreetings Property
Hewlett Packard
UK:
Argos
Amazon Sites
Tesco Stores
Littlewoods Shop Direct Group
Play.com Sites
Apple Computer, Inc.
NEXT Group
Ticketmaster
Groupe PPR
The Carphone Warehouse Group
Germany:
Amazon Sites
Otto Gruppe
O2ONLINE.DE
NECKERMANN.DE
QUELLE.DE
Apple Computer, Inc.
Tchibo
T-MOBILE.DE
WELTBILD.DE
Medion Shop

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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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