Sketching Early Stage Designs with AJAX During the early stage of a product or service I'm often creating designs and mockups to visualize and communicate in an effective way, to define the use-case, to deliver functional specifications or to code with the purpose to

• create new opportunities for self-expression and collaboration
• complement and compete in products and services
• leverage network effects and monetization

Addressing a user's demand the number of required features, functions, tools and options of today's products and services is huge and in times of AJAX, Flash and Rich Media it becomes even more important to make clients fundamentally understand why they are a good thing. I've written already a number of articles to explain the basics:

• Trendspotting a Web of User-Generated Content
• Trendspotting Media Transformation
• Socializing on Tech-Based Interaction
• AJAX Toolkits of course OpenSource

The use of AJAX, which has gained a tremendous industry momentum by Google services like GMaps and GMail, provides a new user interaction model delivering highly interactive, desktop-like user experiences.

Building the case, AJAX Web-applications provide enormous advantages compared to conventional Web-applications, they avoid slow response times and scrolling after the page has reloded thus improve end-user productivity, lower bandwidth consumption and costs by partial page updates and reduce the time to wait for the next page.

Applied to eCommerce systems AJAX even increases revenues making new applications easy and intuitive reducing the amount of friction for end-users.

AJAX is based on open standards like JavaScript, HTML, CSS, DOM and DOM Events, XMLHttpRequest, XML and SVG, highly available in most modern Web-browsers and compatible with existing Web development technologies allowing a smooth transition to next generation Web-Interfaces with a strong ROI and requires new ways of thinking and skills, including strategy, creative and technology to help customers, clients, users, audiences and participants to fundamentially understand the advantages.

Light-weight collaboration techniques, user-suggested tags, bottoms-up approach are just a few expressions to name in this context.

Labels: ajax

  ¶ 'Sketching Early Stage Designs with AJAX' posted by eA : 6:10 PM