Andreas Engel - BizDev & Marketing Consulting
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Saturday, July 22, 2006
  World Cup Aftermath Challenge Part 4
The FIFA World Cup 2006 is over, but the aftermath started to reach never known heights. Zidane's infamous headbutt invaded cyberspace and topped the Google Zeitgeist search list last week with the term ‘Zidane Headbutt Video’ showing his impressive head-skills. I think it's just the beginning of a new trend how the Web as a mass media can extend the reach of television and any other media.

Zidane Head-Butt
ZIDANE, a new way to solve problems, mondial 2006 coup de boule de Zidane, entradas de Materazzi, Materazzi erupts in flames, Zidane headbutt Materazzi from a DIFFERENT ANGLE..., the list of parody videos based on the incident showing Zidane's Headbutt Video is endless.

as a mash up:

or as an animation (simulation):

or recreated as a LEGO:

or remixed:

Exploiting the limits of TV the widespread popularity through the process of Internet sharing has produced the viral video phenomenon where digital transmission via internet does not entail the cost of TV, radio, or print dissemination.

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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

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Socializing on Tech-Based Interaction
World Cup Aftermath Challenge Part 3
New Revenues through Google Checkout
Rich Internet Application (RIA) Technologies
Hot Summer Trip to Ibiza, Spain
World Cup Aftermath Challenge Part 2
Most Challenging Moments in a Race
World Cup Aftermath Challenge Part 1
Fresh Online Ideas for a New Media Company
World Cup as a Global Web Arena

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