Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Sunday, July 30, 2006
  Hottest Topics: Blogging, Video Sharing, Social Networking
Recent news about upstarts like YouTube, Technorati and MySpace make me think if serious online marketing is beginning to shift to an entirely new format.

With that amount of traffic the gravity is about to shift to sites like YouTube, which holds a tremendous amount of the current video market including search, Technorati indexes faster than Google and blogs have become a major source of news and have increasingly enhanced brand visibility.

Well, Google is the leader in search overall and guarantees for innovation, but with focusing on one or two products it's a lot easier to innovate and to compete and the upstarts have beaten Google and of course Yahoo in some of the hottest topics on the Web: Blogging, video sharing, social networking.
Time to think about

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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

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