Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Monday, April 17, 2006
  Merging eCommerce and Wireless Devices
Driven by the ever growing popularity of sophisticated mobile phones the opportunity to embrace mobile as another payment option is huge now. I'm not only thinking of buying digital products, including music downloads, ring tones, pictures and videos, the volume for buying physical goods is a lot higher. But experience also showed that certain points don't shift overnight:
These points should be addressed defining a strategy for and develop, execute, and manage a comprehensive plan encompassing integrated initiatives designed to penetrate and grow targeted markets in support of business goals and objectives.
 
Comments: Post a Comment

Links to this post:

Create a Link


<< Home

'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
SubscribeSite Feed | Skype MeMy status | eMailGmail | Homea

My Photo
Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

BizDev & Product Management | eCommerce, PMI, ITIL

Twitter Updates
follow me on Twitter

Previous Posts
Digital Convergence Biggest Topic on CEBIT 2006
Torino 2006 - Olympic Winter Games over the Web
Content Sales - Significant Success Factors
Extravaganza - Digital Lifestyle
A Bright Sunny Afternoon - Skiing into New Year No...
Single Search Box - Expectations about Information...
Into 2006 - Exploiting the Web as a Platform
More Features, More Functions, More Power - Simpli...
Express Yourself - Beyond Bandwidth and Storage
Strategy - The Leading Edge of Computing and Commu...

Tagging Thing
Ajax | Branding | Checkout | Collaboration | Diving | Entertainment | Checkout | Google | Lifestyle | Movies | Photos | Strategy | Networking | Productivity | Videos | Web 2.0

Strategy Evaluaton
Current and Future eCommerce Challenges (HTML)
Spotlight 2.0 (HTML) | (PDF MindMap)
TnT 2.0 (PDF MindMap)