Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Sunday, March 12, 2006
  Digital Convergence Biggest Topic on CEBIT 2006
One thing is clear: Everything goes Web! Several e-mail addresses, IM accounts, digital picture collections, gigabytes of MP3 files, blogs, moblogs and video blogs make one think about how to converge all those services. This year's trends are Service-Oriented Architecture (SOA) which handles the interaction of software-pieces over the Internet, Voice over IP (VoIP) telephony becomes mass market and Radio Frequency Identification (RFID) will organize the entrance into the World Cup stades (FIFA 2006).

Anytime, anywhere access to any multimedia service becomes a reality now and addresses current trends in the telecommunications sector. Meanwhile UMTS/HSDPA-specific devices (Samsung SGH-Z560) offer consumer-friendly features such as multi-mega colour TFT screens (up to 16 mio. colors), integrated MP3 stereo music playback capabilities up to 8GB (Samsung SGH i310) and multi-megapixel cameras up to 10 megapixel (Samsung SCH B600).

I'm exited how mobile TV and pre-products will perform.
 
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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

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