Into 2006 - Exploiting the Web as a Platform
With easy-to-use software that streamlines the process of creating and updating a blog a blogger can enhance brand visibility and credibility, achieve customer intimacy or just simplify the process to find the latest information about new products and services allowing visitors to subscribe to blogs via XML and be notified when posting something new.
Comprehensive sets of services can already today be found on the Web. The development of the next-generation of the world wide web,
Web 2.0, aims to build a web-based computing platform with a rapid shift in direction to web services and a step by step replacement of today's desktop software.