BizDev & Product Management: ICT Convergence

Andreas Engel - BizDev & Marketing Consulting

andreasengel.com

Sunday, March 13, 2005

ICT Convergence - Drivers

Looking at the factors that drive the convergence of ICT industries like an intense competition in voice prices, exploding multimedia content, new devices and IP based networks make it neccessary to create seamless informations and communications services that meet the needs of targeted customer segments.

Examples can be found at Motorola -'Seamless Mobility' strategy, at Swisscom Mobile -'Mobile Unlimited' strategy and at France Telecom - 'Business Everywhere' strategy.

¶ 'ICT Convergence - Drivers' posted by eA : 3:30 PM

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Career

Andreas has been in Information and Communications Industries since 1999 and has specialized in strategy, marketing and technology since 2000. In this time he has seen many changes in business practice, and many improvements in technology, methods, products and services have appeared. He works hard to ensure he keeps abreast of developments in both business and technology. Andreas has worked successfully at all levels from interactive software developer to project manager. He has designed and implemented strategy, marketing and technology programs, as well as producing and presenting training programs. In several of his assignments he has been responsible for managing relationships with external organizations, both clients and suppliers. Andreas has a good knowledge of the consumer market, mobile and Internet industries. In particular, Andreas has an excellent knowledge of interactive Web platforms designed for consumer markets. Andreas is fully mobile on an international level - he has worked in Munich, Düsseldorf, Cologne, in places of EMEA and Seattle.

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