Andreas Engel - BizDev & Marketing Consulting
andreasengel.com
Thursday, January 06, 2005
  German eCommerce Landscape 2004

Germany's top online retailer 2004 are:
ebay.de, amazon.de, tschibo.de, otto.de, quelle.de, weltbild.de, neckermann.de, conrad.de, bol.de, buch.de
Their customer base has between 1 mio. and 14 mio. entries and the growthrate of new buyers is between 5% and 15%.

 
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'People's behavior in researching buying related information and decision making has changed during the last months. Their favorite methods include researching buying related price comparison sites, RSS-feeds, review sites, blogs and travel sites, while consumer generated content and peer-reviews have a huge impact on their decision making.'
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Name: Andreas Engel
Location: Düsseldorf, NRW, Germany

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